Browse by Theme: Dignified Work

Global value chains can be a powerful lever for empowering women, but companies must identify where women work, must develop a clear gender strategy and must articulate the business case for supporting women.

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In Cambodia, employing women to promote and sell beer in entertainment venues has long been a common way to market beer brands (both regional and international). CARE International in Cambodia sought to address the stigma and safety issues facing women employed to sell beer by working with industry-wide stakeholders to change norms and practices, and achieve long-term impact at several levels.

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Remember one of the worst humanitarian catastrophes in recent history? 11 years ago, a Tsunami killed over 230,000 people in Asia and Africa, and devastated large parts of Indonesia, Thailand, India and Sri Lanka. The latter country was in the middle of a bloody civil war, which had lasted almost 30 years. Sri Lanka was not a good place to be, despite the beauty of its landscape and its people. 

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Ahead of the Syria conference in London in early February, donors and governments in the region are working closely to agree a new plan for responding to the refugee crisis in the region. The private sector will be critical to its success.

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Out on the conference circuit last year, I heard a lot about using a partnership approach (combining resources and efforts with others to reach some kind of mutually beneficial outcome) in order to reach more people (the most common definition of scale) and bring about change in the long term (impact). My challenge to other development colleagues, and to those I’d met previously at some of these conferences, was that we move away from sound-bite statements, and focus instead on being proactive about piloting and getting on with implementing.

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On Friday 25 September, together with DFID and UN Women, CARE will bring together government, international organisations, business and civil society at the ‘Transforming Economies: Empowering Women and Girls’ event (during the UNGA summit to approve the new Sustainable Development Goals). Participants come in their roles as leaders, decision makers, and activists. On Friday hopefully they will also come as change makers.

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The real challenge for the new Sustainable Development Goals is what happens after they are agreed. Deciding on the goals and targets is only the first step; backing them up with the commitment to implement them is crucial. The emerging consensus between the private sector, civil society, governments and multilateral agencies on the need for progress on economically empowering women is a positive sign. But how can business help make this ambition a reality?

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